**Insights from Gartner and Forrester
Research Paper
| Subject | Date Published |
| The Ultimate Guide to Hiring a Great VP of Sales | Year 2019 |
| The Ultimate Guide for Scaling, Sales & Raising Capital | Year 2019 |
| 100 SaaS tips + tricks | Year 2018/2019 |
| The Total Economic Impact of Medallia Experience Cloud | April 2018 |
| Channel Strategy | Year 2022 |
| Forrester Solutions for Cinnox | 10 May 2022 |